Bachelor of Arts in Public Relations

Non-Program Courses: 18 s.h.

Courses in this section must not be in the Major Department

• PHIL 09110 - The Logic of Everyday Reasoning Credits: 3

Foundational Courses: 21 s.h.

• PR 06350 - Introduction to Public Relations Credits: 3
• ADV 04330 - Introduction to Advertising Credits: 3
• PR 06301 - Basic Public Relations Writing Credits: 3
• PR 06317 - Publication Layout and Design Credits: 3
• PR 06310 - Introduction to Public Relations/Advertising Research Credits: 3
• PR 99362 - Public Opinion Credits: 3
• PR 06305 - Advanced Public Relations Writing Credits: 3

Upper Level and Capstone Courses: 9 s.h.

• PR 06355 - Public Relations/Advertising Law and Ethics Credits: 3
• PR 06353 - Case Studies in Public Relations - WI Credits: 3 (WI)
• PR 06454 - Public Relations Planning - WI Credits: 3 (WI)

Field Experience: 3 s.h.

• PR 06360 - Public Relations/Advertising Internship I Credits: 3

• or

• PR 06359 - Public Relations Practicum Credits: 1 to 3

Related Electives: 9 s.h.

Select three of the following courses.

• ADV 04360 - Integrated Marketing Communication Credits: 3
• ADV 04432 - Media Planning Credits: 3
• PR 06356 - Digital Public Relations Strategies Credits: 3
• PR 05320 - Crisis Communication Survival Skills Credits: 3
• PR 05321 - Crisis Communication in Modern Media Credits: 3
• PR 05352 - Fundraising & Friendraising in Non-Profits Credits: 3
• PR 06307 - Sports & Entertainment Event Planning Credits: 3
• PR 05318 - Strategic Visual Communication Credits: 3
• PR 06324 - Social Media Management and Metrics Credits: 3
• PR 06425 - Advanced Publication Layout and Design Credits: 3
• PR 05219 - International Public Relations Credits: 3 (Satisfies Global Literacy (GLBL) requirement)
• PR 06354 - News Trends & Media Relations Credits: 3
• PR 06309 - Sports Branding and Fan Relations Credits: 3
• PR 05350 - Strategic Communication Overview Credits: 3
• PR 05317 - Strategic Public Relations in Health Care Credits: 3
• PR 05221 - Contemporary Issues in Strategic Communication Credits: 3 (Satisfies Humanistic Literacy (HUML) requirement)
• ADV 04232 - Advertising Media Budgeting Credits: 3 (Satisfies Quantitative Literacy (QNTL) requirement)

Free Electives: 51 s.h.

To use free electives to build a minor, CUGS, or double major, consult with the program advisor.